Start selling with Amazon

More than half the units sold in our stores are from independent sellers. 1
CDN $29.99 a month + selling fees
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“We've been selling on Amazon for about 5 years now. From the beginning to today our sales have gone up over 800%. If you want to expand your customer base, you've got to be on Amazon. There's millions of customers on Amazon.”

Arjun Chopra


of Amazon Customers use Amazon to discover new products or brands


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Your business at scale

In 2021, Canadian selling partners sold more than 100 million products (that's more than 200 every minute). Most Amazon third-party sellers are small- and medium-sized businesses.1 Build, grow, and scale your brand with our innovative toolkit: World-class logistics, a proven customer experience, rich data insights, and cutting-edge advertising & marketing solutions. This is your path toward profitability.
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"When we grew our business on Amazon, all of a sudden we could count on month over month growth, and that's been a huge upside for us to being on Amazon."
Josh Title

In 2021, the total sales of Canadian sellers selling in Amazon’s store increased by more than 20% year over year1

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You sell it, we ship it
With Fulfilment by Amazon (FBA), you store your products in our fulfilment centers, and we pick, pack, ship, and provide customer service for these products. Take advantage of Amazon's world-class logistics and massive warehouses to help you save time and grow your business.
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Connect with ads on and off-Amazon
Get discovered, increase sales, and control costs with Amazon Ads solutions, with Sponsored Products cost per click (CPC) ads, Sponsored Brands to showcase your brand and product portfolio, Sponsored Display to engage new audiences or those browsing your products.
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Build an online store
Showcase your brand and products in a multipage, immersive shopping experience with Amazon Stores. Curate content to inspire, educate, and help customers discover your brand, and get insights into related sales, visits, page views, and traffic sources.

Resources for new sellers

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Beginner’s Guide

Get a quick overview of what to expect as you begin your Amazon journey.
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Seller University

Explore educational resources to help you learn to succeed as an Amazon selling partner.
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Launch Bootcamp

Launch your brand on Amazon with the support of small business experts from the Canada new seller success team in this free virtual program.

Not a seller yet?

Consider all the benefits of Selling on Amazon, then choose a selling plan and find out how selling on Amazon works.
CDN $29.99 a month + selling fees
1) Based on 2022 Amazon Canada Impact Report
Please note: All new Selling on Amazon subscriptions include access to sell on,, and Fees, available product categories, and selling requirements may vary between the three marketplaces.
Important Notice for International Sellers
As an international seller there are important steps you must take before selling on our store to ensure a great experience for you and for customers.

Please read this important information for international sellers for more details of your obligations as a seller on
Just have a few items to sell?
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