Seller University

Here are just a couple of reasons: the opportunity to put your product in front of hundreds of millions of potential customers, plus the ability to start selling fast before you even set up a business website or physical store.

Some products may not be listed as a matter of compliance with legal or regulatory restrictions (for example, prescription drugs) or Amazon policy (for example, crime scene photos). For detailed information, please see our Restricted Products Help section.

The A-to-z Guarantee program is for situations where a customer never received a product or received a product that is materially different from what was ordered or expected. We ask customers to first contact the seller when they have a problem. If the customer isn’t satisfied after 48 hours, they can file an A-to-z claim. When Amazon receives the claim, we send the seller an email detailing the claim and requesting basic information about the order and the fulfilment process. Amazon will then determine how the claim will be settled, which may include reimbursement of the order to the customer at the seller’s expense.

Yes. If you don’t want to be charged a monthly subscription fee, you can downgrade your account from the Professional plan to the Individual plan from the My Services page in Seller Central (sign-in required).

If you change account types, your account stays open and you can keep offering items on Amazon as an Individual seller, but you’ll lose access to Professional plan benefits like bulk upload, order reports, seller-customized shipping rates and special listing features. Also, keep in mind that only offers from Professional sellers are eligible for featured offer status on product detail pages.

To permanently close your Amazon seller account, request account closure in Seller Central. Keep in mind that you can use our listings status feature to suspend your product listings, or you can remove them entirely but hold on to your account for future use. Before you close your account permanently, remember to cancel and remove your listings and resolve all transactions.

When you sign up as a Professional seller, you can start selling in our Canadian, US, and Mexican stores through a North America Unified Account. This will enable you to more easily share product listing info and manage your inventory across all three stores. For all per-item transaction fees, sellers will pay the fees for the marketplace where the item was sold. If you’re a Professional seller, you’ll only be charged one monthly subscription fee for selling in North America.

If you already sell on Amazon in the Canada, US, or Mexico, you can use your existing bank account to receive disbursements in your local currency with the Amazon Currency Converter for Sellers (ACCS). If you’re a new seller registering to sell in the Canada, US, or Mexico, you can be paid directly into your local bank account in the local currency, as long as you have a bank account in a country supported by Amazon.

Third-party sellers can sell in Amazon's stores by signing up for the Professional plan or the Individual plan. With the Individual plan, sellers pay a fee for each unit they sell. With the Professional plan, sellers pay one flat fee per month, no matter how many units they sell.

The monthly subscription fee applies to Professional selling accounts only and begins as soon as you finish the registration process. Your first monthly subscription fee will be charged at that time unless you’re signing up with a promotional offer.

When your seller account is settled and you have a positive balance, Amazon sends the money to your bank account using an Automated Clearing House (ACH) or electronic funds transfer. It can take up to five business days for the money to appear in your bank account after Amazon initiates a payment.

Before we can pay you, you must provide a valid bank account as the deposit method in your seller account settings. We cannot make payments to a credit card or online payment system, such as PayPal.

You have four options for entering product-related info:

Amazon notifies you by email or text message when you receive an order. You can choose either notification method in your account settings.

With Fulfilment by Amazon (FBA) you store your products in Amazon's fulfilment centres, and we pick, pack, ship, and provide customer service for these products.

The featured offer (sometimes called the "Buy Box") is the place on a product detail page where customers start the purchase process by adding items to their shopping carts. A key feature of Amazon store is that the same product can have multiple offers from multiple sellers. If more than one seller offers the same product in new condition, they can compete for the featured offer for that product.

To compete for featured offer placement, you must have a Professional seller account and demonstrate a consistently great buying experience for customers. Amazon uses performance-based criteria to determine featured offer eligibility and placement status. Eligible listings that do not win featured offer status are eligible for placement in the "More buying choices" box. Amazon does not guarantee placement in either of these locations.

Definitely! Our Gift Messaging service lets customers write notes for individual items or entire orders, and our Gift-Wrap service lets them select and pay for gift-wrapping for each item in their order.